# Subscription anchor dates

Last updated: May 14, 2025

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The most **common use-case** for anchor dates is when a shop wants to release subscription boxes on a specific day. For example, say a shop releases seasonal subscription drop:  ‘Autumn’ product on October 1st, etc. These dates are always fixed regardless of when the previous subscription product was delivered.
{% endhint %}

<figure><img src="/files/ttxifd6aDw9bPBwFSTMI" alt=""><figcaption></figcaption></figure>

### Adding an Anchor

When managing a [Subscription Program](/docs/support/subscription-setup/subscription-programs.md), you will see an option to add an Anchor. Note—this option will not populate if your billing interval is set to "Days".

<figure><img src="/files/r8Q6tzszbcimfKeEsRnT" alt=""><figcaption></figcaption></figure>

If you select a **Week Day** or **Month Day** from the dropdown, you'll also be presented with the option to add an optional Cutoff Day and determine subscription behavior Pre-Anchor:&#x20;

<figure><img src="/files/qQCa1ktnwvUYpun9y6no" alt=""><figcaption></figcaption></figure>

### **Cutoff Days**

A **cutoff day** is how many days in advance of the delivery anchor the order would need to be placed in order to qualify for the next delivery cycle.&#x20;

### **Pre-Anchor Behaviors**

**Pre-Anchor Behavior** is the possible fulfillment of the first order when placed within the cutoff. **ASAP** means orders placed inside a cutoff can be fulfilled or delivered by the next anchor. **NEXT** means orders placed inside a cutoff can be fulfilled or delivered at the following anchor.


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