# Plans

Whether you're just starting with subscriptions or are looking to migrate an existing subscriber base from another platform—we have a plan that will work for your needs.&#x20;

* **🚀 Launch:** Self-service for brands looking to explore the benefits of subscriptions.
* **📈 Grow:** Advanced features and support for brands scaling their subscription business.
* **💎 Excel:** Maximize brand LTV with extensive features and further customization.

### Monthly Pricing

|                                           🚀 Launch                                           |                                             📈 Grow                                            |                                                  💎 Excel                                                  |
| :-------------------------------------------------------------------------------------------: | :--------------------------------------------------------------------------------------------: | :--------------------------------------------------------------------------------------------------------: |
| <p><mark style="color:orange;"><strong>$99/mo</strong></mark><br>+ 1% of subscription GMV</p> | <p><mark style="color:orange;"><strong>$299/mo</strong></mark><br>+ 1% of subscription GMV</p> | <p><mark style="color:orange;">starting at <strong>$499/mo</strong></mark><br>+ 1% of subscription GMV</p> |

### Annual Pricing

|                                                                    🚀 Launch                                                                   |                                                                      📈 Grow                                                                     |                                                                                             💎 Excel                                                                                            |
| :--------------------------------------------------------------------------------------------------------------------------------------------: | :----------------------------------------------------------------------------------------------------------------------------------------------: | :---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------: |
| <p><del><mark style="color:orange;">$99</mark></del> <mark style="color:green;"><strong>$89/mo</strong></mark><br>+ 1% of subscription GMV</p> | <p><del><mark style="color:orange;">$299</mark></del> <mark style="color:green;"><strong>$249/mo</strong></mark><br>+ 1% of subscription GMV</p> | <p><mark style="color:orange;">starting at </mark><del><mark style="color:orange;">$499</mark></del> <mark style="color:green;"><strong>$399/mo</strong></mark><br>+ 1% of subscription GMV</p> |

### Gross Merchandise Volume (GMV)

Gross Merchandise Volume, or GMV, represents the total dollar value of orders facilitated through the Smartrr platform. Smartrr **doesn’t charge any transaction fees**.

All orders facilitated by Smartrr, whether first subscription orders or automatically created recurring subscription orders are counted in this calculation, including any one-time products that are present in the order (i.e. add-ons). Any orders that include only one-time products are excluded from the Subscription GMV calculation.

Subscription GMV is calculated as the total of all the prices of line items in the order plus the shipping costs and taxes. The line item prices reflect any subscription discounts (e.g. Subscribe & Save 20%), but not any discounts or promotions applied at the cart level (e.g. promo codes).

{% hint style="info" %}
For orders that are placed in currencies other than USD, Smartrr calculates the USD amount based on the spot rate conversion rate on the day of the order.
{% endhint %}

## Feature Breakdown

<table><thead><tr><th width="398">Features</th><th width="114" align="center">🚀 Launch</th><th width="111" align="center">📈 Grow</th><th width="112" align="center">💎 Excel</th></tr></thead><tbody><tr><td>Natively compatible with Shopify checkout &#x26; apps</td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><a href="/pages/WxTth9rnIUCTVg2scBqZ"><mark style="color:blue;">Branded account portal</mark></a></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Automated customer <a href="/pages/uEIl3vUWjOS8eG5VxFS7"><mark style="color:blue;">SMS</mark></a> &#x26; <a href="/pages/cNKHD4Yc5tVanJYESHOI"><mark style="color:blue;">email notifications</mark></a></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Dedicated subscription <a href="/pages/mCoh1huzLG9fPxe7FRz1"><mark style="color:blue;">shipping profiles</mark></a></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Subscription management <a href="/pages/BqLkoM4SxFKzXFYWtuZd"><mark style="color:blue;">(skip, gift, send now)</mark></a></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Prepaid subscriptions</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Custom sequential subscriptions</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Multi-shop setup</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> <a href="/pages/mpozae3lgSTvMKAi6NUe"><mark style="color:blue;">Smart retention</mark></a></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Bundles</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> Loyalty rewards &#x26; referrals </td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> Memberships</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> Advanced sequencing</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> Digital subscriptions</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> Tiered pricing</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> <a href="/pages/MryYq9uD92h6fkAqDfI1"><mark style="color:blue;">Passwordless login</mark></a></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Unlimited API calls</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><strong>Integrations &#x26; Analytics</strong></td><td align="center"><strong>🚀 Launch</strong></td><td align="center"><strong>📈 Grow</strong></td><td align="center"><strong>💎 Excel</strong></td></tr><tr><td><a href="/pages/ZpvkWKy0bVj8BOidPiwM"><mark style="color:blue;">Klaviyo</mark></a>, <a href="/pages/KXTiV5sKblNm1dMxrxLy"><mark style="color:blue;">Gorgias</mark></a>, <a href="/pages/osgTgtowL0XfjvsziEta"><mark style="color:blue;">Postscript</mark></a>, Littledata, <a href="/pages/b8zD7xDOk4YBU1ra4FbJ"><mark style="color:blue;">LoyaltyLion</mark></a> + more</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><a href="/pages/0mVQTPxFv4fI5yaqVlUU"><mark style="color:blue;">Advanced Analytics</mark></a> powered by Looker</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> Custom-built reporting</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><strong>Support</strong></td><td align="center"><strong>🚀 Launch</strong></td><td align="center"><strong>📈 Grow</strong></td><td align="center"><strong>💎 Excel</strong></td></tr><tr><td>Smartrr University &#x26; help documentation</td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Email &#x26; chat support</td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Dedicated Client Success Manager</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Phone &#x26; video call support</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Post-launch development support</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Early access to new features</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Dedicated Slack channel</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Regular subscription consults</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><strong>Onboarding</strong></td><td align="center"><strong>🚀 Launch</strong></td><td align="center"><strong>📈 Grow</strong></td><td align="center"><strong>💎 Excel</strong></td></tr><tr><td>White-glove onboarding</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Technical consultation</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td>Implementation of custom Figma design</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr><tr><td><mark style="color:purple;">NEW</mark> We'll design for you</td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>❌</strong></mark></td><td align="center"><mark style="color:green;"><strong>✅</strong></mark></td></tr></tbody></table>

## Changing plans

{% hint style="info" %}
**Note:** If you are currently on our 💎 Excel plan and would like to downgrade, please reach out directly to your Customer Success Manager.
{% endhint %}

<figure><img src="/files/kpmQKK0PXYOc4yA27o5L" alt=""><figcaption></figcaption></figure>

From within the Smartrr app, navigate to **Account** located under RESOURCES. Once there, you’ll be met with our three account plans: 🚀Launch, 📈Grow, and 💎Excel.

Click **Switch to Plan** on the new plan you like. If you are currently on Launch, you will only see this option on Grow, and vice versa. You’ll be redirected to Shopify to approve the subscription. Review all information in Shopify then click **Approve**. You will be billed via Shopify for your new total amount and your account features access (either upgrades or restrictions) will be adjusted automatically in-app.

If at any point you’d like to upgrade to or demo our 💎 Excel plan, please reach out to [our sales team](https://smartrr.com/signup).


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