🗓️Maximum/minimum (finite) subscription plans

This optional subscription plan setting allows brands to define a required maximum or minimum number of billing cycles for any subscription plan.

Last updated: May 14, 2025

The two most common use cases for this setting include 1) finite gifted subscriptions or 2) minimum orders required at initial purchase.

1) Finite use case example: Customer purchases a monthly gift subscription for a 6 month term. Subscription automatically ends after 6 months.

2) Minimum orders required example: Customers are required to sign up for a minimum of 3 cycles (orders) with a new subscription. Only after this 3rd consecutive order will the customer be presented with the option to cancel their entire subscription in the customer account portal.

As of July 1, 2022, merchants selling to customers in California, United States may not be able to offer minimum required billing cycles. Please read here for more information.

Setting up a maximum/minimum billing cycle

To define a maximum or minimum number of billing cycles for a selling plan go to Subscription Programs in the left hand navigation.

In the relevant subscription program, click on the tab Max/Min tab for the specific subscription plan you want:

Define minimum and/or maximum number of billing cycles using the input fields.

This optional setting can be enabled for each subscription plan within each subscription program.